MARKETING AND SALES – TRANSPARENT INFORMATION ON PRODUCTS AND COMPANIES STRENGTHENS SALES AND CUSTOMER LOYALTY.
Successful B2B business requires trust – in the business partner and in the products sold. Building trust goes hand in hand with information exchange, as in a business relationship company data must be exchanged, verified and constantly updated. When selling products or components, for example, it is important to provide accompanying information such as test reports or certificates. Customers and authorities can thus obtain proof of product origin and information on compliance with social and environmental standards. However, the transmission, validation and updating process of this information is not only time-consuming, it also increases costs and delays sales.
TRUST&TRACE enables companies to speed up these processes: The software ensures that customers receive all information needed for collaboration – especially master data, certificates and compliance evidence.
With TRUST&TRACE, companies strengthen their brand and increase customer loyalty by providing trustworthy proof of origin and sustainability of their products. In addition, companies keep complete control over their data at all times. Using TRUST&TRACE, business partners can act autonomously and independently while preventing the emergence of digital platform monopolies.
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the following services for marketing and sales teams:
- Maintain maximum control over your company master data: With Business Identity, your company’s data is securely stored and can be shared with business partners in a trusted manner. Only you have full access to your company data and can define with whom it is shared.
- Share social, environmental, and quality compliance information with your business partners and keep track of certificates and credentials throughout your supply chain. In the self-disclosure section, each company can maintain compliance information independently. Companies and products are reviewed by auditors to increase confidence in the compliance information. Linking information from all suppliers makes compliance in supply chains verifiable – and thus creates trust among your customers.
- Keep track of origin and relevant data for each product throughout its entire life cycle. With TRUST&TRACE Product Tracing, product-related data from multiple business partners can be documented in a manipulation-proof and trustworthy manner. This way you meet compliance requirements and quality standards while reducing service costs at the same time.